Going public offers a range of long-term benefits, including increased liquidity, enhanced company value, and better access to capital at a lower cost. Publicly traded status also enables companies to use their stock for acquisitions and employee incentives, as it is considered valuable for mergers and acquisitions.

In the USA, even small businesses have the opportunity to go public. There are five main ways for a company to achieve this:

• Initial Public Offering (IPO): Issuing securities through a registered offering.
• Reverse Takeover (RTO): Acquiring a public shell company or another public entity.
• Special Purpose Acquisition Company (SPAC) Merger: Merging with a SPAC.
• Direct Public Offering (DPO): Registering the company and its securities with the SEC without intermediaries.
• Other Alternatives: Such as OTC Markets direct listing, uplisting from the OTC Markets, and more.